The Facebook Algorithm Good News for Influencer’s Content (Digiday)
Clients that focus on influencer content, to benefit from recent changes.
Brands Like Hello Fresh & L’Occitane seeking in-house Influencer Manager roles (Digiday)
Brands building in-house influencer marketing teams.
4 Ways to Ensure Your Influencer Marketing is Ethical (Inc)
Consistent guidelines a must for influencer marketing.
Twitter Purges Fake Followers (Mumbrella)
Aussie agencies welcome the crackdown.
A call for standardisation in Metrics, Scoring Mechanisms & Brand Safety Scores (Forbes)
Missing link for Influencer Marketing.